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international marketing

См. также в других словарях:

  • International marketing — refers to the marketing a company carries out in markets outside its core constituency. This strategy uses an extension of the techniques used in the home country of a firm. [ Marketing , McGraw Hill] Introduction to International… …   Wikipedia

  • international marketing — /ˌɪntənæʃ(ə)nəl mɑ:kɪtɪŋ/ noun the marketing of a company’s products abroad ● Our international marketing so far consists of exporting to three countries. ● The next stage in the company’s international marketing was the setting up of factories… …   Marketing dictionary in english

  • International Marketing Review — The International Marketing Review (ISSN:0265 1335) [http://www.emeraldinsight.com/info/journals/imr/imr.jsp] is a peer reviewed academic journal published by Emerald Group Publishing Limited. It was first published in 1983.The journal is edited… …   Wikipedia

  • Marketing internacional — o marketing global se refiere a marketing ejecutado por empresas transatlánticas o a través de las fronteras nacionales. Esta estrategia utiliza una ampliación de las técnicas utilizadas en el país principal de la empresa.[1] Según de la American …   Wikipedia Español

  • Marketing research — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Marketing management — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • Markéting — Marketing Le marketing (appelé aussi par le néologisme mercatique) est une discipline du management qui cherche à déterminer les offres de biens, de services ou d idées en fonction des attitudes et de la motivation des consommateurs, du public ou …   Wikipédia en Français

  • International commercial law — is the body of law that governs international sale transactions. [Mo, John S.; International Commercial Law (2003) 1.] A transaction will qualify to be international if elements of more than one country are involved. [Pryles, Jeff Waincymer, and… …   Wikipedia

  • marketing — /mahr ki ting/, n. 1. the act of buying or selling in a market. 2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling. [1555 65;… …   Universalium

  • Marketing — For the magazine, see Marketing (magazine). Marketing Key concepts Product …   Wikipedia

  • international division — A division of an international marketing organization that handles all a firm s international activities. Marketing, manufacturing, research, planning, and specialist staff are organized into operating units according to geography or product… …   Big dictionary of business and management

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